Restart vs. Reset

Before considering a factory reset, try a restart. This may restore functionality without erasing your settings. To restart any Echo device, unplug the power cord, wait several minutes, then plug it back in. The Echo will turn on and become active within a few minutes. If that doesn’t work and you need to reset Alexa, the settings are returned to factory defaults and you will have to go through the initial setup procedure (registration, reconnect to Wi-Fi, etc.). The reset procedure may vary depending on the Echo model.

How to Reset Using the Alexa App

Reset steps are the same for iOS and Android. Android is illustrated below.

How to Reset Alexa Directly on the Device

If you don’t have the app handy, you can also reset your Alexa devices directly from the device. In most cases, it’s a simple button press, or a combination of buttons pressed at the same time, though on older generation devices, you may need to use a paperclip to press a reset button.

How to Reset a Standard Echo

Resetting the standard Echo device may seem trickier than resetting an Echo show, but it’s really not hard.

First Generation Echo: Use a paper clip to press and hold the Reset button. Wait for the light ring to go from orange to blue then back to orange. It’s now ready for setup. Second Generation Echo: Press and hold the Microphone off and Volume down buttons at the same time. Wait until the light ring turns orange, then blue, then orange. It is now in setup mode.  Third Generation Echo: Press and Hold the Action button for 25 seconds. The light ring will display orange, then turn off. It then displays blue, then orange. It is now returned to setup mode. 

How to Reset an Echo Plus

First Generation Echo Plus: Use a paper clip to press and release the Reset button on the bottom of the unit. Wait for the light ring to go off, then turn back to orange. Second Generation Echo Plus: Press and hold the Action button (20 seconds). The light ring will light up orange, go off, then turn back on going from blue to orange. It is now ready for setup.

How to Reset an Echo Dot

First Generation Echo Dot: Use a paper clip to press and hold the reset button located on the bottom of the Echo Dot. Wait for the light ring to turn off. It will then light up orange, then blue, then orange again. It is now set up ready.Second Generation Echo Dot: Press and hold the Microphone off and Volume down buttons at the same time. After about 20 seconds, the light ring will turn orange and the Dot enters setup mode.Third Generation Echo Dot: Press and hold the Action button. Wait for 25 seconds, during with the light ring will orange, then blue, then orange again—it has returned to setup mode. 

How to Reset an Echo Studio

The Echo Studio is another Echo device that’s similar to its siblings, and works in much the same way. As with the others, resetting the device is an easy task. Press and hold the volume down and microphone off buttons on the top of the Echo Studio for 20 seconds. The light ring will turn off and then back on. When it comes back on, the Echo Studio is reset. 

How to Reset an Echo Input

To reset an echo input, press and hold the action button for 25 seconds.

How to Reset an Echo Sub

An Echo Sub linked to an Echo Plus or Echo Studio complements music playback by emphasizing lower frequencies.  If an Echo Sub becomes unresponsive, reset it by pressing and holding the Echo Sub’s Action button located just above the power connection for 25 seconds.

The Deregister Option

Deregister Using Alexa App

If the deregister option is available for your Echo on the Alexa app, follow the same steps for a reset, but choose Deregister instead.